Red Bull: Dance Your Style

Citzens House of Blues Boston; Boston, MA

Challenge

Red Bull was seeking an experienced production team to execute the Boston leg of their famous international freestyle breakdance competition, Dance Your Style. Between logistics, permitting, and technical support, the right partner would own and orchestrate all event elements on behalf of Red Bull.

Approach

Trigger(House was selected as the exclusive production partner for Dance Your Style Boston. In short order, our team created the perfect space for an epic dance contest, complete with a custom dance floor, viewing decks, a DJ booth, sampling stations, and VIP lounges—all decked in custom graphics and topped with an impressive audio/visual package.

Results

Hundreds of excited Boston fans turned up to cheer their hearts out as the historic venue transformed into an urban playground for jaw-dropping talent from all walks of life. The energy—both in and outside of the cans—was off the charts.