Triggerhouse

Red Bull: Northeast Events

New England; New York

Challenge

Provide asset and vehicle management as well as event production to support local on-premise daily stops as well as national marketing initiatives including Flugtag, MindGamers, Frozen Rush, Open Ice, All-Snow, High Stakes, and Foiling Generation.

Approach

Trigger(House continues to provide ongoing regional support for signature Red Bull events—including strategic ideation, onsite production management/staffing, asset and vehicle management/storage/deployment, and content capture.