Design and fabricate a mobile tour vessel for Lorissa's Kitchen that showcases their authentic brand values. As a budding brand in the growing premium meat snack category, the final product must create awareness and ignite excitement while keeping function and ease of use at the core of the design.
Restore and modify a vintage farm truck, giving it the power and agility to crisscross the country, towing a trailer filled with custom assets and Lorissa's Kitchen protein snacks. When complete, the fully restored 1949 Ford F-100 boasted a towing capacity of over 10,000 lbs with air-ride suspension and modern day amenities, including power windows/locks, security system, and a built-in digital navigation.
The final product: a head-turning, show-stopping, one-of-a-kind tour vehicle and trailer.